Olive Young Sale: Up to 70% Off Until September 5th

Olive Young (hereinafter referred to as Olive Young) announced on the 28th that it will hold the Ollive Young Sale, offering up to 70% off on products from 900 brands and 14,000 items, from August 30th to September 5th.

The Ollive Young Sale is Olive Young's representative regular sale event held four times a year (March, June, September, and December). As it is a large-scale discount event, it provides an opportunity to easily access K-beauty mid-sized brands directly discovered by Olive Young.

This Ollive Young Sale is held in the early autumn when the demand for color cosmetics is increasing, offering discounts on nearly 5,000 color cosmetic products. Considering the growing number of consumers who express their individuality and style through makeup, a wide variety of products are available, from bases such as highlighters and powders to point makeup products like lip pencils and colored lip oils.

▶ 100 Special Deals for Olive Young's September Sale in Korea

Starting with this event, 'Brand of the Day,' which was previously an online-exclusive event, can now be checked at offline stores. 'Brand of the Day' is an event where a specific brand is selected daily and offered additional discount benefits. To provide richer benefits to consumers, the number of participating brands has been expanded from 7 to 10 starting with this event.

The 'New Product Special,' which suggests new products and brands reflecting seasonal beauty trends, is also being expanded. This is an effort to broaden the exchange platform between new brands and consumers. Nearly 100 brands are participating in this 'New Product Special'.

The Olive Young Sale song, which was first introduced in June with a version recorded by employees in Pansori style, has added a male version, creating a total of three versions to enhance the atmosphere of the stores. Notably, the Pansori version will be used in specially designed stores located in areas with a high number of foreign visitors, such as Myeongdong, Hongdae, and Jeju in Seoul, as well as regional stores in Gyeongju, North Gyeongsang Province, Jeonju and Namwon in North Jeolla Province, adding a unique touch.

Olive Young also operates the 'Today's Delivery Pickup' service for customers who find it difficult to visit stores or prefer online shopping. 'Today's Delivery Pickup' is a service where customers can shop on the Olive Young online mall and receive their items at their desired store. Customers can receive their products quickly without waiting for delivery, making it ideal for those who want to receive their items promptly.

▶ First-Come, First-Served Olive Young September Sale Events (Reference for Itinerary when Traveling to Korea)

It was confirmed that all of the top 10 products in terms of sales during the Ollive Young Sale held in June were from small and medium-sized brands.

Olive Young's global reverse import mall, 'Global Mall,' which exports K-beauty to over 150 countries, will also be holding the Big Bang Sale during the same period. Approximately 11,000 items from representative K-beauty brands such as Skin1004, Torriden, Clio, Round Lab, Joseon Beauty, and VT Cosmetics will be sold at discounted prices. Olive Young plans to support the export of competitive K-beauty mid-sized brands through the Global Mall and further expand the global K-beauty fandom.

From August 30th to September 9th, Olive Young will open its first-ever men's care pop-up store under the concept of 'MEN'S BEAUTY Curated by OLIVE YOUNG' in a prime location in the Hongdae area (37, Wawusan-ro 21-gil, Mapo-gu, Seoul). Booths for popular men's beauty brands such as 'Graphene,' 'Doingwhat,' 'Round Lab,' 'Objet,' and 'Gillette' will be gathered in one place, hosting various events that highlight the unique characteristics of each brand, and allowing customers to experience products firsthand.